No 7 (2025)

The subject of this study is the metapoetic discourse of Guillaume Apollinaire, represented both in his poetic works and in his manifestos. The object of the study is the key lexemes that reflect the author's artistic thinking, aesthetic principles, and his concept of poetry as a means of understanding reality. The author closely examines such aspects as the structural organization of metapoetic utterance and the lexical representation of the notions of “art,” “novelty,” “reality,” “nature,” and “inspiration.” Special attention is given to the translation of these lexemes into Russian within the context of poetic text. The poem Le Pont Mirabeau and its Russian translation by Irina Kuznetsova are used as illustrative material. Comparative analysis of the original and translated versions reveals the challenges involved in transferring Apollinaire’s metapoetics and allows us to trace the translator’s strategy in conveying key semantic and stylistic elements of the poet’s work. Thus, the study focuses on identifying the linguistic means that shape metapoetic discourse and assessing the effectiveness of their equivalents in Russian. The research methodology includes contextual, componential, and contrastive analysis, as well as elements of discourse analysis and linguistic-stylistic description of the poetic text in both languages. The scientific novelty lies in the complex linguistic approach to analyzing Apollinaire’s metapoetic lexemes and examining their translational transformations in Russian. The main findings of the research are as follows: (1) the lexical system of Apollinaire’s metapoetics is structured around dominant concepts that unify philosophical and aesthetic categories; (2) the translation of these lexemes into Russian involves both preservation of core semantics and some semantic shifts due to poetic structure and translator interpretation; (3) the analysis of the translation uncovers typical strategies of compensating for the original imagery, which is crucial for further studies in poetic translation. The author’s specific contribution lies in identifying the lexical-semantic and pragmatic parameters of metapoetic discourse in the interlingual context.

The article is a comprehensive study of the representation of migration processes in the Chinese media space, covering both official state media (exemplified by the central publication "Renmin Ribao") and social platforms (Weibo). The main focus is on a comparative analysis of the formation of images of two key groups: the Chinese diaspora abroad (huaqiao) and foreign migrants in China. The author examines in detail the ideological frameworks that set the tone for the coverage of migration themes, including emphasis on patriotism, economic success, and cultural adaptation. Special attention is paid to linguistic strategies for constructing media images, narrative models, and the emotional coloring of publications. The study also analyzes the transformation of traditional communication paradigms under the influence of digitalization, manifested in the emergence of new discursive practices and changes in the role of user-generated content. The research reveals the mechanisms of interaction between state information policy and public discussions on social networks, demonstrating both the ongoing differences and points of convergence between official and user discourses. The methodology includes content analysis of 50 publications from "Renmin Ribao" and 50 Weibo posts about the Chinese diaspora (huaqiao) and foreign migrants. Discourse analysis and content analysis (according to positive and negative tracks) were conducted. The study finds a dominance of positive images of migrants in Chinese media (90-95% in state media, 75-80% in social networks), reflecting an ideological orientation toward strengthening national unity and China's global image. State media emphasize patriotism, collectivism, and successful integration, while social networks allow for more variability, including discussions of adaptation difficulties. A key difference lies in cultural integration: for huaqiao, the preservation of traditions is important, while for foreigners, their assimilation is significant. The scientific novelty of the work lies in the comprehensive analysis of the interaction between state and user discourses, as well as in demonstrating the mechanisms of forming a managed media space in the digital age. The conclusions highlight that social media, despite greater freedom, do not contradict the official discourse but rather expand it while maintaining loyalty to ideological principles.

The article presents the experience of corpus analysis of adjectival comparative forms in modern Czech written discourse. The investigation is focused on the availability of analytical comparative constructions of adjectives in the modern Czech language, where such forms are considered acceptable only in case of impossibility of formation of synthetic ones. However, the coexistence of complex and simple forms of comparatives in other Slavic languages leads to a hypothesis about similar coexistence of Czech adjectives. The goal of the study was to detect contexts where analytical forms are used instead of synthetic ones, as well as to determine the possibility of competition of such forms. As a source of factual material, the Synek corpus was used, which is a tenfold proportionally reduced SYN2000 corpus. The selected contexts were processed using the systemic and functional methods developed by the Soviet school of Bohemian studies. The competition table was constructed using a statistical method. Based on the material of the Synek corpus, it is shown that in modern Czech discourse, analytical forms of the type 'více populární' are available and can be used even if their synthetic analogs of the type 'populárnější' are possible. The article describes the algorithm for constructing a table of competition and presents 72 correspondences between analytical and synthetic forms – from the form více rovný 'more equal', with 12 contexts of use and 5 synthetic matches, to the form víc silný 'more powerful', with 1 context of use and 343 matches. The table also shows the percentage of analytical constructions among the examples described. The obtained data allow us to judge the absolute and relative frequency of use of analytical comparatives in the modern Czech language.

In the modern world, transformational geopolitical processes are taking place, influencing the state, functioning, and prospects of educational policies in various countries. This leads to shifts in the development vectors of educational terminological systems. This article compares the structural and semantic features of the lexical and semantic field «School Subjects» in English and Russian. Current theoretical and scholarly approaches to the topic are examined, and the main trends in the development of educational terminologies in the USA, the United Kingdom, and the Russian Federation are identified. The subject of the study is a comparative analysis of the set of units comprising the analyzed field in both languages. The aim of the article is to compare the designations of school subjects in English and Russian from a linguacultural perspective. Special attention is paid to the institutional characteristics and educational traditions of the studied countries, as well as their linguistic representation. Based on the identified parameters, universal and unique units are analyzed, with a focus on their semantic diffusion and synonymic potential. The study employs methods of thematic classification and systematization of linguistic data, contextual and lexical-semantic analysis, linguacultural interpretation, as well as quantitative analysis to generalize the collected data. The scientific novelty of the research lies in the fact that, for the first time, the structure, volume, and composition of the subfields forming the lexical and semantic field «School Subjects» in the two languages are identified on the basis of extensive linguistic material. Additionally, the reasons for the asymmetric semantic stratification of the field are revealed. The practical significance of the research lies in its applicability to the development of bilingual glossaries, the translation of educational documents, and the professional training of translators working in international educational programs. The comparative analysis reveals that the current stage of development of English- and Russian-language educational terminological systems is characterized by centrifugal tendencies, pointing to a stable trend toward deglobalization and the preservation of terminological identity. The linguistic representation of school subject terms in English and Russian is influenced not only by structural differences between the languages, but also by significant extralinguistic factors. Thus, this research not only enriches the theoretical foundation of the topic but also underscores the relevance of studying educational terminologies and outlines the general trajectory of development for modern educational systems.

The article examines the media strategies of CGTN and RT aimed at restoring and maintaining national image during the global crisis caused by the COVID-19 pandemic. It presents a comparative analysis of content, narratives, and methods of audience engagement on the international stage. The study emphasizes the peculiarities of information presentation, the nature of audience responses, and the influence of cultural and political factors on the choice of media technologies for promoting a positive image of the country. The main goal of this research is to identify and analyze the strategies for shaping national image implemented by the media platforms CGTN and RT during the COVID-19 pandemic. Special attention is paid to comparing communication tools and assessing their effectiveness in influencing public opinion. The material for analysis includes publications, official statements, as well as user comments and expert assessments published during the active spread of the pandemic. The study employs thematic, discursive, and comparative analysis methods. The thematic analysis identified key narratives of the pandemic, the discursive analysis examined rhetorical strategies for audience influence, and the comparative analysis allowed for a comparison of the media strategies of CGTN and RT, revealing similarities and differences in the restoration of national image. The article identifies the strengths and weaknesses of the strategies used by CGTN and RT, highlights similarities and differences in approaches to shaping public opinion, and formulates conclusions about their effectiveness. The influence of cultural and political factors is reflected in the choice of image promotion tools, determining the priorities of media platforms and their impact on public opinion. Effective adaptation of strategies to the characteristics of the target audience, along with the use of comprehensive approaches to narrative formation, ensures a sustainable presence of countries in the global information space and contributes to the formation of a positive image of the state in the face of modern communication challenges. The scientific novelty of the study lies in the comprehensive examination of media practices of two leading international platforms from a comparative perspective, as well as in identifying the factors that determine the specificity of national communication models in crisis conditions.

In the present study, we pursue the goal of discovering linguocultural units, concepts and plots constructing the image of Australia as a compound concept in the linguistic consciousness of Russian-speaking poets of the state. The main tasks of the study include the analysis of works of Australian poets in Russian to search for linguoculturally and axiologically marked units, the identification of links between them, as well as the description of the mechanism of existence of such a unit as a linguocultural image. Special attention is also paid to the fact that the linguoculture of Russian-speaking residents of Australia is a part of Russian linguoculture, but it has its own peculiarities caused both by the nature of community formation and its relative isolation. The research methods were semantic and discourse analysis. The scientific novelty of the research lies in the fact that it is the first full-fledged study of the linguocultural image of Australia. At present, most studies of similar topics are focused on linguocultural images of Russia's neighboring states, while we strive to set a nuanced and more diverse vector of attention in the study of linguocultural images. Also, most researchers, studying linguocultural images, do not pay attention to the peculiarities of small linguistic communities that are part of larger entities. As a result of the research the key concepts-components of the complex conceptual formation, which is the linguocultural image of Australia, have been identified. Simple concepts are considered, as a result of which the conclusion is made about the image of Australia as a secluded, detached from the rest of the world place, where the usual rules operate exactly the opposite, extremely different from Russia, but inevitably reminiscent of it.

The article studies the pragmatic aspects of interrogative utterances in English-language aviation texts. The research points out the importance of taking into account the speaker’s communicative intentions, conditions of communication, as well as the role of nonverbal components in interpreting meanings of utterances. The relevance of the current research is emphasized in the light of the modern approach in linguistics which considers language primarily as a means of live communication, highlighting the necessity of comprehensive analysis of linguistic phenomena in speech. The aim of the study is to consider the functional peculiarities of interrogative utterances in Modern English. The analysis is conducted on the basis of aviation movie scripts, illustrating specific features of communication during aviation incidents where precise comprehension of message is crucially important. Particular attention is given to the study of the functional meanings of interrogative utterances in professional discourse. During the research, such methods as description, generalization, comparison and functional analysis are employed. The results of the study demonstrate the significance of considering pragmatic intentions when interpreting interrogative utterances. These conclusions are valuable for optimizing communication in specialized texts, especially in the aviation sector, where accuracy of information perception determines successful interaction and misunderstanding is unacceptable. The article stands out due to its novelty, since there are currently no similar studies on the subject matter. The materials have allowed identifying the functional peculiarities of interrogative utterances, pointing to the frequent use of not only indirect questions, but also indirect ones, which significantly expands the range of speaker’s communicative intentions. The research contributes to improving language practices in critical situations, enhancing both the quality and efficiency of communication in the aviation field.

The article is devoted to the work of Platon Alekseevich Oyunsky (1893–1939), an outstanding representative of the Yakut intelligentsia and the founder of Yakut Soviet literature, a writer and linguist. The object of the study is the use of intertextuality in Oyunsky's works. The research is based on the texts of the parable stories "Alexander the Great," "Solomon the Wise," and the author's fairy tales "The Argument" and "The Fox and the Badger." The scientific novelty and theoretical significance of the study are determined by the fact that for the first time, the author's fairy tales and parable stories in the works of P. Oyunsky are examined from the perspective of genre transformations. The purpose of the study is to define the semantic transformations in the studied works and the functions of intertextuality. The research objectives include: identifying the form of authorial narration in the works of P. Oyunsky, comparing typologically similar phenomena (works, genres), and identifying the underlying (mythological, socio-pragmatic) prerequisites of the analyzed texts. The method of an integrative approach was used for the research, which combines literary and linguistic knowledge. This allows a deeper analysis of the conceptual and linguistic picture of the author's world, to identify the features of his idiosyncrasy. The results of the research concerning the reception of intextuality in P. Oyunsky's prose, according to knowledge, new ideas, the writer offers a new interpretation of folk tales and parables, images, plots and motifs - ultimately ideas. P. Oyunsky's works, which use the technique of intertextuality, demonstrate that his works reflect not only the phenomena that the writer pays attention to, but also the writer himself, as well as the time in which P. Oyunsky lived and worked.

The purpose of this work is to clarify the specifics of the representation of the nominal prefix "itself" in Russian and English. The article attempts a deeper analysis of legal and psychological terms in the studied languages, which have an initial element of "self-" and have the highest degree of use over the past few years, in order to establish a more complete and relevant picture of the perception of these units in the minds of representatives of the compared linguistic cultures, as well as to detect the results of the influence of modern extralinguistic factors on the worldview native speakers of Russian and English. The subject of the study is legal and psychological terms in Russian and English at their current stage of development, containing the prefix "само-"/"self-".nThe research material was the legal and psychological terms of the Russian and English languages, which contain the prefix "self-". In accordance with the set goal, the comparative analysis method was used in the work. The scientific novelty of the study is due to the fact that in linguistics, for the first time, a semantic constant is studied in a comparative aspect as an element of legal and psychological terms in Russian and English. Russian linguistic worldview, the formant is found to be highly active in creating new or reviving existing concepts and phenomena, while the native Russian prefix prevails over the Greek-Latin equivalents. Neologisms with an incorporated element of "self-" were found, which is a confirmation of the high productivity of this unit. No such activity of the studied word-formation resource has been recorded in the English language. The identified equivalents of legal and psychological terms contain both the native English prefix self- and borrowed elements.

This study investigates the associative connections of toponyms in the linguistic consciousness of Russian and Chinese speakers. Geographical names are examined as culturally marked units that reflect specific cognitive and ethnocultural models of spatial perception. The author analyzes the nature of associative reactions to toponyms as manifestations of collective stereotypes, media influence, and sociocultural experience. Based on a free associative experiment, the research aims to identify linguocultural differences in interpreting the same geographical names. Particular attention is paid to how concepts of “self” and “other” spaces are shaped through toponymic imagery and how these affect intercultural communication. The methodology involves a free associative experiment, which reveals cognitive and cultural patterns in the perception of toponyms. Quantitative and qualitative analysis of responses from Russian-speaking and Chinese-speaking informants allows for an effective intercultural comparison of linguistic worldviews. The scientific novelty lies in the comparative analysis of associative reactions to an identical set of culturally significant toponyms. The findings show that Russian participants more often produce stereotypical and politico-administrative associations, while Chinese participants prefer culturally historical and visually scenic imagery. Overlapping associations indicate potential zones of intercultural understanding. The results underscore the relevance of toponymic associations for studying linguistic consciousness and their potential in fostering intercultural competence, language education, and media discourse analysis. This study contributes to the theoretical development of cognitive linguistics and offers promising directions for further research into cultural worldviews.