The problem of the ressentiment resource of the network environment ethos: the social epistemology of the network ressentiment

The article proves the problem of the resentment as a collective destructive feeling of hatred towards social opponents, which assumes a normative character in network communication. The author analyzes the concept and phenomenology of the résentiment, relying on philosophical reflection. Enriching cognitive approaches and approaches in the field of the theory of action, important for society in the situation of tension in social relations, the socio-psychological development of the topic of collective sentiment is justified by the need to identify cognitive codes of the sentiment, since the events observed in the social networking space at the moment of history indicate a high level social tension and the need to reduce it. The article proposes the author's model of generation of the sentiment, which has as its basis a mentality, or more precisely, a historical pathologization of the norms of social being. The actual inconsistency of reality with the mentality (established norms of behavior) generates disadaptation, social stress and frustration, which leads to a state of group aggression, expressed in network communication in a variety of linguistic forms. The level of resentment capacity of network texts is determined by the measurement of the system of indices of the expression of the sentiment, their density and diversity, and the system of connotations makes it possible to determine the script's semantics of the phenomenon. The work gives examples of the sentience of network texts - a network of comments - reactions to various stimuli that can be analyzed in accordance with the author's model. Each level of the basic model corresponds to the sources of manifestation of the sentiment in specific communicative situations, which allow to identify and fix «scripts» occupying a stable place in the collective consciousness of network communicators. Such scripts can be referred to as «the enemy of the people», «punishment», «ostracism», «Russophobia».

social destruction, network relations practices, collective resentment, resentment of the text, connotations, script code