Phonetic Peculiarities of Slogans in Advertising with Humour Elements
- 作者: Batalov AA1, Yankovskaya EA1
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隶属关系:
- Peoples’ Friendship University of Russia
- 期: 编号 1 (2015)
- 页面: 161-167
- 栏目: ARTICLES
- URL: https://journals.rcsi.science/2313-2299/article/view/341476
- ID: 341476
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详细
The article analyses the phonetic peculiarities of verbal component of slogans in advertising with humour elements. Phonetic units being deprived of meaning themselves a still capable of creating additional connotations and expressive stylistic effect.
作者简介
A Batalov
Peoples’ Friendship University of Russia
Email: thebatalovs@gmail.com
Department of Foreign Languages Theory and Practice Institute of Foreign Languages
E Yankovskaya
Peoples’ Friendship University of Russia
Email: l.enok@mail.ru
Department of Foreign Languages Theory and Practice Institute of Foreign Languages
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