Linguocultural Analysis of the Advertisement Language in the American English
- Authors: Polyakova GM1
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Affiliations:
- Moscow State Regional Socio-Humanities Institute
- Issue: No 2 (2015)
- Pages: 125-131
- Section: ARTICLES
- URL: https://journals.rcsi.science/2313-2299/article/view/341443
- ID: 341443
Cite item
Abstract
The article is dedicated to the study of advertisement discourse in the American English. Advertisement is a mirror of the country, its mentality and national character that reflects all social and cultural events. The research unfolds both linguacultural peculiarities of slogans and carries out lingua-stylistic analysis to highlight cultural features of the American society.
About the authors
G M Polyakova
Moscow State Regional Socio-Humanities Institute
Email: galina-polyakova@list.ru
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