Performance evaluation of the competitiveness of goods
- Authors: Uskov E.A1, Vinogradova I.M1
-
Affiliations:
- Moscow State University of Mechanical Engineering (MAMI)
- Issue: Vol 9, No 4-5 (2015)
- Pages: 241-245
- Section: Articles
- URL: https://journals.rcsi.science/2074-0530/article/view/67285
- DOI: https://doi.org/10.17816/2074-0530-67285
- ID: 67285
Cite item
Full Text
Abstract
The article listed high performance and competitiveness of the goods described in a comprehensive assessment of competitiveness of the goods, also analyzed at a particular swatch. All organizations operating in the conditions of the struggle, it is necessary to own advantages to achieve the stated goal. Therefore, a separate organization converts the increased emphasis on manufactured goods, to establish at least the most attractive offer, the implementation of which will bring big profits.
Keywords
Full Text
##article.viewOnOriginalSite##About the authors
E. A Uskov
Moscow State University of Mechanical Engineering (MAMI)
Email: mim@mami.ru
+7(495)644-16-73
I. M Vinogradova
Moscow State University of Mechanical Engineering (MAMI)
Email: mim@mami.ru
PhD; +7(495)644-16-73
References
- Золовьев Д. Л. Управление маркетингом: 20-ти модульная программа для менеджеров«Управление развитием организации». Модуль 13. - М.: ИНФРА-М, 2013.
- ЛуколаеваС. Н. Товароведение товаров. Теоретическиеосновы. Учебник для ВУЗов. - М.: Норма, 2011.
- Макаров Р. Основы менеджмента. - СПб.: Питер, 2011.
- Рухалков К. И. Фирменное планирование: Учебник. - М.: ИНФРА-М, 2013.