Using Internet memes as a tool of the educational process: upbringing potential

the relevance of the topic is determined by the fact that Internet memes are a popular form of communication among teenagers. This article analyses the theoretical analysis of the concept of ‘meme’, the types of the phenomenon and its functions, as well as the options for practical use of this phenomenon of Internet culture for educational purposes. The authors consider the prospects of Internet memes as an innovative educational tool. The aim of the study is to use Internet memes as a tool of the educational process, contributing to a better assimilation of information. The result of the study: the introduction of memes into the educational process not only enhances students' motivation, but also helps to create a more positive attitude towards learning. Effective memes can generalise complex concepts, making them more accessible and memorable. In addition, Internet memes can be a powerful tool for developing critical thinking in students. By analysing memes, they learn to see and interpret hidden meanings, explore context and cultural references, and construct their own arguments. This not only improves their analysing skills, but also develops their creativity, allowing them to create their own educational memes to illustrate new knowledge.

Internet memes, educational process, Russian language, comic effect, information, tool, example