Unconscious perceptual processing of information and its reliability when brought to a conscious level

the psychology of cognitive processes currently helps not only to develop the economy, marketing, and manage the desires and intentions of consumers using the "right" advertising. It is able to regulate the operation of social networks and manage content. Knowledge of the psychology of cognitive processes shows how an individual receives and processes information, how personal qualities influence decision-making, and to what extent information received unconsciously can pass into the subconscious and then be fixed in specific units at the level of consciousness. There are a number of studies showing that correct intuitive decisions are made due to the established connection between unconscious verbal or visual signals and the formed structures of the limbic system of the brain. In this article and the experiment conducted, the possibility of the influence of unconscious perceptual information processing on the reliability of further fixation of the received data without their output to the conscious level will be considered. In the future, we will look at how unconscious perceptual information processing affects the subject's search and decision-making in the process of solving lateral tasks. Also in this article, we will show that the unconscious is associated with the selectivity of perception through the process of filtering information and, as part of the experiment, "perceptual blindness" can be a conscious preset.

cognitive processes, subject, unconscious, preconscious, perception, perceptual processing, verbal signal, visual signal, fixation, lateral task, perceptual blindness, conscious preset