Digital technologies in logistics processes of alcohol industry enterprises: problems and solutions

digital technologies play an important role in optimizing logistics processes in the alcohol industry. Their implementation makes it possible to increase efficiency, reduce costs and improve the quality of customer service. The article presents and characterizes digital technologies that are used in the logistics processes of alcohol industry enterprises (warehouse management systems, tagging technology and barcode technology, transport management systems, blockchain technologies, the Internet of Things, automation and robotization of warehouses, artificial intelligence), advantages and problems of their use in Russian enterprises. The study showed that the use of digital technologies in the logistics processes of alcohol industry enterprises in Russia faces a number of problems, which included the following: insufficiently developed infrastructure, high costs of technology implementation, lack or absence of qualified personnel, problems with compatibility of already used and new information systems, the problem of data security, regulatory barriers. Based on the results of the study, directions for solving the identified problems were proposed and the prospects for using digital technologies in the logistics processes of alcohol industry enterprises in Russia were considered. The author comes to the conclusion about the great potential of using digital technologies in the logistics processes of alcohol industry enterprises in Russia to increase the efficiency of their activities.

alcohol industry of Russia, alcohol industry, digital technologies, digital transformation, digitalization, logistics, logistics operations