Aphoristic Reflection of the Concepts of POWER and POLITICIAN in the Regional Media (on the material of the Tatar and Mari languages)

The article is devoted to the study of the concepts of POWER and POLITICIAN in the regional media aphoristic sphere of languages of different structure - Tatar and Mari. Special attention is paid to the functioning of language (mass) and speech (individual) aphorisms. There is undertaken a comparative description of proverbs and sayings, phrase-clichés, phrase-symbols, mottos and quotes. In the political discourse of regional mass-media of the Tatarstan and Mari El republics, the most representative are the aphorisms relating to the following lexico-semantic fields: external/internal politics, state/country, government agencies/services, institutions, parties and political movements, the government system monitoring .

aphorism, aphoristic nature, the political aphoristica, political discourse, the concept POWER, the concept POLITICIAN, regional mass media