Email this article Pricing for innovative products
- Authors: Kalaputs P.A.1
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Affiliations:
- Moscow State University of Mechanical Engineering (MAMI)
- Issue: Vol 8, No 3-5 (2014)
- Pages: 37-43
- Section: Articles
- URL: https://journals.rcsi.science/2074-0530/article/view/67350
- DOI: https://doi.org/10.17816/2074-0530-67350
- ID: 67350
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Abstract
The paper considers following topics: factors affecting the level of prices in market, bargain prices and their types when selling innovative products, pricing options and strategic approaches of enterprises in promoting a new product on the market. Analytical dependences in the formation of prices in the market are provided.
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##article.viewOnOriginalSite##About the authors
P. A. Kalaputs
Moscow State University of Mechanical Engineering (MAMI)
Email: 89166286630@mail.ru
Ph.D., Prof.
References
- Калапуц П.А. Инновационный менеджмент: учебное пособие. - М.: Изд-во МГОУ, 2010, 173 с.
- Калапуц П.А. Организация предпринимательской деятельности: учебное пособие. - М.: МГОУ, 2013, 194 с.
- Калапуц П.А. Формирование цен на новую продукцию // «МГОУ-ХХI-новые технологии».-2006.-№1. - С. 21 - 23.
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