India-Pakistan Conflict on the Global Mental Landscape: Media Geographical Focus

Cover Page

Cite item

Full Text

Abstract

Presented the results of a study of the behavior of the global Internet audience in relation to the conflict between India and Pakistan. For the first time in scientific research, the media geographic approach is applied to the analysis of this topic. The objective of the study is to identify semantic morphosculptures associated with the relations between India and Pakistan and determine their place in the global mental landscape. The methodology of the study was based on the theory of rank analysis. The chronological framework of the study covers the period from 2004 to May 2025. The results of the analysis of big data extracted using the Google Trends service showed that the semantic morphosculpture associated with IndoPakistani relations on the mental landscapes of a number of South Asian countries has become the Kashmir conflict. Correlations are revealed between the media space of the conflict, mediated by the world mass media, and the mental space manifested in the search queries of Internet users in different countries of the world. The results of the analysis of the dynamics of reactions of Internet audiences to conflict processes can become the basis for predicting the behavior of the population in conditions of their escalation and modeling solutions.

About the authors

Tamara S. Yakova

Lomonosow Moscow State University

Author for correspondence.
Email: t-yakova@mail.ru
ORCID iD: 0000-0002-5640-267X
SPIN-code: 9009-2212

PhD in Philology, Associate Professor, Department of Foreign Journalism and Literature, Faculty of Journalism

9 Mokhovaya St, bldg 1, Moscow, 125009, Russian Federation

References

  1. Asmolov, K.V., & Babaev, K.V. (2024). Tripolar world and bloc triangles in East Asia. Rossiya v Globalnoy Politike, 22(3), 165–181. (In Russ.) https://doi.org/10.31278/1810-6439-2024-22-3-165-181
  2. Bredikhin, A.V., & Yadykina, T.S. (2023). China’s Particular influence on the Nature of the Kashmir Сrisis. Humanities and Social Sciences. Bulletin of the Financial University, 13(4), 115–119. (In Russ.) https://doi.org/10.26794/2226-7867-2023-13-4-115-119
  3. Buletova, N.E., & Sharkevich, I.V. (2016). The ranking analysis of regional socio-economic systems: An updated approach. Economic Analysis: Theory and Practice, 15(10), 17–27.
  4. Couldry, N., & McCarthy, A. (2004). MediaSpace: Place, Scale and Culture in a Media Age. Routledge.
  5. Dikikh, A.A. (2017). India and Pakistan: Wars, conflicts, their resolution and consequences. Security Isues, (4), 46–59. (In Russ.) https://doi.org/10.25136/2409-7543.2017.4.23694
  6. Falkheimer, J., & Jansson, A. (Ed.). (2005). Geographies of Communication: The Spatial Turn in Media Studies. Goeteborg: Nordicom.
  7. Kaveshnikov, N.Yu. (2023). Justice in the Process of Regional Conflict Settlement: Analysis of Russia’s Strategy, 1992–2021. Vestnik RUDN. International Relations, 23(2), 215–227. (In Russ.) https://doi.org/10.22363/2313-0660-2023-23-2-215-227
  8. Khrisanfova, D.V. (2014). The history of the relationship between China and Pakistan within the context of energy corridors establishment. Tomsk State University Journal, (383), 148–151. (In Russ.) https://doi.org/10.17223/15617793/383/22
  9. Lazareva, V.D., Akhtyamova, A.M., & Rakhmatullina, R.Sh. (2024). The Interests of the South Asian Strategic Triangle India – Pakistan – China in the Kashmir Conflict. Russia in the Global World, 27(2), 21–46. (In Russ.) https://doi.org/10.48612/rg/RGW.27.2.2
  10. Lebedeva, M.M. (2021). Political organization of the world in the context of modern megatrends: Scenarios of development. Science Journal of Volgograd State University. History. Area Studies. International Relations, 26(3), 10–21. (In Russ.) https://doi.org/10.15688/jvolsu4.2021.3.2
  11. Lynch, J., & Galtung, J. (2010). Reporting conflict: New directions in peace journalism. University of Queensland Press.
  12. Makarevich, G.G. (2021). Indian Stance on the Territorial Dispute over Sir Creek in the Context of India-Pakistan Relations. Analysis and Forecasting. IMEMO Journal, (1), 99–107. (In Russ.) https://doi.org/10.20542/afij-2021-1-99-107
  13. Merkley, E. (2020). Are experts (news) worthy? Balance, conflict, and mass media coverage of expert consensus. Political Communication, 37(4), 530–549. https://doi.org/10.1080/10584609.2020.1713269
  14. Nikolaychuk, I.A., Yanglyaeva, M.M., & Yakova, T.S. (2018). National identity as a morphosculpture and a factor of the mental public landscape. Social and Humanitarian Know­ledge, 12, 141–157. (In Russ.)
  15. Relph, E. (2000). Classics in human geography revisited. Author’s Response: Place and Placelessness in a New Context. Progress in Human Geography, 24(4), 613–619.
  16. Tankhilevich, A. B. (2011). Problems of the Indo-Pakistani border formation during the partition of Punjab in 1947. Moskow University Oriental Studies Bulletin, 3, 66–73. (In Russ.)
  17. Vershinina, V.V., Koldunova, E.V., & Kuklin, N.S. (2023). Southeast Asian States’ Approaches to Peacekeeping and Conflict Resolution. Vestnik RUDN. International Relations, 23(2), 265–277. (In Russ.) https://doi.org/10.22363/2313-0660-2023-23-2-265-277
  18. Yakova, T.S., & Yanglyaeva, M.M. (2019). Media Geography. Moscow: IKAR Publ. (In Russ.)
  19. Yakova, T.S. (2021). Mass media and conflicts: Media-Geographical studies. Theoretical and Practical Issues of Journalism, 10(4), 680−697. (In Russ.) http://doi.org/10.17150/2308-6203.2021.10(4).680-697
  20. Yakova, T.S. (2024). International conflicts in the digital reality: Media-Geographical apporoach. Vlast, 32(6), 119–125. (In Russ.) https://doi.org/10.31171/vlast.v32i6.10040
  21. Yanglyaeva, M.M., & Yakova, T.S. (2018). Synergistic approaches in media geography. Ediascope, (3). (In Russ.) http://www.mediascope.ru/2476
  22. Zaitsev, M.S. (2018). Comparative analysis of military doctrines of India and Pakistan. Comparative Politics Russia, 9(3), 14–25. (In Russ.) https://doi.org/10.18611/2221-3279-2018-9-3-14-25

Supplementary files

Supplementary Files
Action
1. JATS XML
Download

Согласие на обработку персональных данных

 

Используя сайт https://journals.rcsi.science, я (далее – «Пользователь» или «Субъект персональных данных») даю согласие на обработку персональных данных на этом сайте (текст Согласия) и на обработку персональных данных с помощью сервиса «Яндекс.Метрика» (текст Согласия).